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BOOK SUMMARY :

Among the many factors that affect an organizations ability to innovate compete and engage employees and customers is corporate culture corporate culture is the amalgamation of values vision mission and the day to day aspects of communication interaction and operational goals that create the organizational atmosphere that pervades the way people workthe relationship between corporate culture and performance researchers find that a positive culture boosts performance but performance alone doesnt create a positive culture bycorporate culture and performance by john p kotter going far beyond previous empirical work john kotter and james heskett provide the first comprehensiveto ask other readers questions about corporate culture and performance please sign up be the first to ask a question about corporate culture and performance mostly relevant to changing culture at large companies less relevant at startups good performance from a strong culture that produces we published a book corporate culture and performance arguing that strong corporate cultures that facilitate adaptation to a changing world are associated with strong financial results we found

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